Start-up legal support

START-UP PARTNER PRACTICE

Start-up Partner is the Tree of Life Associates’ (TLA in short) focused and domain specific legal practice that addresses the unique needs of Start-Ups. TLA supports Start-Ups from idea germination to commercialization, on a pre-emptive and proactive basis and as a business enabler.

In the sections that follow, we elaborate how TLA serves as a legal incubator for Start-Ups and thereafter, as a legal-business partner.

1.START-UP PARTNER PHILOSOPHY

TLA was founded in May 2009, with the avowed objective of meeting a significant gap in the legal market – top notch legal services at cost structures and efficiencies that Start-ups and SMEs can afford or at least, consider.

Our Start-Up Partner vertical works at two levels – one, at a legal incubating level and two, on an ongoing basis, at a legal partner level. Through this approach, we believe we walk side-by-side with the entrepreneur.

1.1 Legal Incubator

The legal incubation essentially comprises of:

1.2 Legal Partner

Once the Start-Up is operational, TLA will partner with the Start-Up, to provide ongoing legal advice that is pre-emptive and proactive and tied to the business inflection points and strategic needs of the Start-Up. In effect, TLA will operate as a Virtual In-house Legal Counsel. The scope of this partnership will include the following:

2.INDUSTRY VERTICAL PROFILE OF START-UP CLIENTS

2.1 Information and Digital Technology Start-Ups

2.2 Biotechnology Start-Ups

2.3 Retail Start-Ups

2.4 Sports Industry